Titleist Product Launch
Over the past three years, Black Math collaborated with Titleist to create high-quality renderings for their 2023, 2024, and 2025 product launches. I had the opportunity to lead and execute all three projects, overseeing the development of over 700+ renderings across various product lines. The renderings were used on their website, in catalogues, and across various e-commerce platforms.
Our commitment to excellence and ability to deliver on tight deadlines earned us the title of Best Vendor of 2023, recognizing the consistently high quality of our work.
Below are some of the renders from each of the 3 projects.
Production: Black Math
Design / Compositing
2023-2025
C4D, Photoshop
Our renders on their website
Process
Lots of nodes, masks, custom materials, custom AOVs, and Photoshop layers. As the project progressed, so did the process. I’m not sure when it happened but, Photoshop files went from 3-5 layers to 20+ layers depending on the packaging.
To manage the high number of deliverables per batch, I automated the post processing of all the ball renders using action scripts in Photoshop. Unfortunately the packaging still required a lot of manual adjustments.
Credits
Creative Direction: Amr Seoudi
Producer: Cheyenne Capri, Stephanie Rabins (EP)
3D Design: Amr Seoudi, Omid Seraj, Chantelle Gao (Support)
Advisors: Cheyenne Capri, Louie Jannetty